In business, one of the biggest frustrations is this: Clients don’t always do what we want even when it seems obvious. We might assume that if our product or service is clearly valuable, clients will naturally understand and take action. Or that if we explain things...
In today’s hyper-competitive business landscape, companies are under increasing pressure to deliver outsized returns rapid growth, market share expansion, innovation breakthroughs all while avoiding missteps and playing it safe. This mindset, though common, is...
Rwanda’s coffee and tea industries are among the country’s most significant contributors to its economy, with thousands of smallholder farmers relying on these sectors for their livelihoods. However, to reach their full potential...
Africa's coffee and tea industries have long been at the heart of the global market, yet they face challenges in fully leveraging international trade platforms to enhance their competitiveness. With countries like Ethiopia, Kenya, and Rwanda leading coffee production,...
In the world of business, risk is often viewed as the enemy of stability. Yet, this very risk is what fuels the growth and success of small businesses and startups. Big companies, despite having a healthy cash flow, are often hesitant to take risks, preferring to play...
Effective business networking is at the heart of any successful hosted buyers program. With the right strategies in place, participants can turn initial interactions into long-term, meaningful partnerships. My research provides a blueprint for optimizing these...
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