Specializing in behavioral science.
The expo theme this year is Blending Africa’s Finesse with Global Business. That phrase does a lot of work in six words. It names both an asset and a problem. The finesse exists. The blending with global business, the commercial translation of that finesse into...
Africa grows some of the most sought-after coffee on earth. Ethiopian Yirgacheffe and Sidamo. Rwandan and Burundian high-altitude Bourbon. Kenyan AA. These names carry weight in specialty cafes from Tokyo to Toronto. And yet the continent that grows them captures a...
Rwanda’s tea sector has spent years building the right foundations: certified farms, traceable supply chains, cooperative structures that reach 50,000 smallholder farmers organized into 23 cooperatives. The numbers reflect it. Tea generated USD 114.8 million in...