In the world of business, risk is often viewed as the enemy of stability. Yet, this very risk is what fuels the growth and success of small businesses and startups. Big companies, despite having a healthy cash flow, are often hesitant to take risks, preferring to play...
Dr. MAWO MARTIN
Specializing in behavioral science.
Posts By Dr. MAWO
Exploring the Growth of Rwanda’s Tea and Coffee Industry
Rwanda, often referred to as the "Land of a Thousand Hills," is known for its rich agricultural heritage, with tea and coffee being the country’s most celebrated exports. The tea and coffee industry in Rwanda has gained global recognition for its high-quality...
How to Unlocking Long-Term Business Success
Effective business networking is at the heart of any successful hosted buyers program. With the right strategies in place, participants can turn initial interactions into long-term, meaningful partnerships. My research provides a blueprint for optimizing these...



